Create Anxiety

Anxiety-driven content isn't about making people panic.
It's to wake them up with a truth that's been quietly eating away at their future.
It's not about fear for fear's sake. It's about using discomfort as a catalyst for action.

💡 Start by revealing what's already broken:

• What's the hidden consequence of their daily habit?
• What's the thing people are avoiding that's slowly stealing their time, money, or peace of mind?
• What will hurt them not now, but 3 years from now if they don't change today?
• What's the mistake everyone makes—and regrets too late?

💡 Best formats:

• Hook-heavy short
• Black screen with alarming stats
• Quiet narration with rising tension
• "This is why your 20s disappear..."

Use the structure: Safe illusion Cracking truth Future consequence Urgent call to act