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Targeted Audience

This kind of story isn't for everyone—and that's the point.
It's not meant to go viral. It's meant to feel like a secret message sent only to the people who need it most.
It's not about being broad. It's about being undeniably relevant—to the right people.

💡 Start with a direct call-out:

  • Who is this really for?
  • What version of yourself are you speaking to years ago?
  • What do they secretly worry about, wish for, or feel ashamed of?
  • What do they need to hear, that no one else is saying?

💡 Best formats:

Talking head + text-on-screen / "To the one who voice-over / Direct eye-contact monologue

Use a message structure: I see you /I know what you're carrying / Here's what I wish someone had told me / You're not alone

💡 Targeting tricks that feel like truth:

  • "If you're 25 and still lost, this is for you."
  • "To every immigrant kid trying to make their parents proud..."
  • "If no one claps for you—this is your applause."
Specificity Emotional clarity Call-out Resonance Secret message Mirror moment

Video Examples

Effective Audience Targeting Example

Doctor Mike - Direct to Audience

Doctor Mike - Health Tips

Quick Targeted Message

Golf Tips - Niche Targeting

Quick Tip - Specific Audience

Motivation for Students